Empowering People. Saving Wildlife.
What a cool place to work. In fact, I’m still working there.
Managing their websites, leading the social media team, writing oodles of blogs, and helping their amazing teams tell their important stories. It’s an honor to work alongside such passionate and kind professionals.
Check out a few of my work examples!
Telling Stories of Wildlife and Conservation
…and the people who make it all happen.
I see it as my calling to tell the stories of the teams at the Columbus Zoo, including their travels, their groundbreaking ideas, and what they’re doing to make the world a better place for us all. This includes managing and writing for their very popular blog that focuses on animals, conservation, and team member highlights.
In 1983, twin gorillas entered the world at the Columbus Zoo, etching a unique moment in zoo history. As the first gorilla twins born in the Western Hemisphere, their incredible story captured the hearts of zoo enthusiasts and gorilla lovers alike.
The key to a successful social media presence is to diversify your presence and to share authentic, true content above everything else.
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With an engagement increase of almost 2,600% in two years, short-form video has been a huge success for the Columbus Zoo.
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Reach out to local stakeholders and community leaders! The Zoo's LinkedIn presence enjoyed a 217% increase in engagement in two years by refining the strategy.
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By taking advantage of a mixture of traditional posts and short-form video, the Columbus Zoo reaches an audience of about 7 million accounts every month.
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By rehoning the social media strategy to align with the Zoo's vision and mission, engagement has seen an increase of 5% each month for two years.
Website Magic
Including copywriting, ADA-compliancy integration, and ensuring guests have a great user experience while they’re browsing what we offer.
Not to brag, but a couple of these have won awards.